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AFS 2025

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Welcome to the Utah State University Press
2025 American Folklore Society virtual booth!

Thanks for checking out the new and soon-to-be published titles from USUP! We are offering a special 40% discount* on all folklore titles, so be sure to stock up! Just fill your shopping cart and use promo code AFS25 at checkout.
*Discount expires Nov. 30, 2025. Please note books that are not-yet-published will backorder, with estimated publication dates subject to change.

If you have a project you want to talk to us about please email . If you have questions about this offer, title availability, or ordering on the website, please email Beth Svinarich at .

New and upcoming titles:

Adventures in the Play-Ritual Continuum

Adventures in the Play-Ritual Continuum

Angalkut/Shamans in Yup'ik Oral Tradition

Angalkut/Shamans in Yup'ik Oral Tradition

Behind the Mask

Behind the Mask

Vernacular Culture in the Time of COVID

Chuj (Mayan) Narratives

Chuj (Mayan) Narratives

Folklore, History, and Ethnography from Northwestern Guatemala

Claiming Space

Claiming Space

Performing the Personal through Decorated Mortarboards

Clever Maids, Fearless Jacks, and a Cat

Clever Maids, Fearless Jacks, and a Cat

Fairy Tales from a Living Oral Tradition

Different Drummers

Different Drummers

Military Culture and Its Discontents

January 23, 2015

Fairy Tale Films

Fairy Tale Films

Visions of Ambiguity

Published in Utah State University Press

Tagged under

Folklore and Social Media

Folklore and Social Media

Indigenous Voices in Digital Spaces

Indigenous Voices in Digital Spaces

Just Wonder

Just Wonder

Shifting Perspectives in Tradition

Legend Tripping

Legend Tripping

A Contemporary Legend Casebook

Möbius Media

Möbius Media

Popular Culture, Folklore, and the Folkloresque

Mountain Witches

Mountain Witches

Yamauba

North American Monsters

North American Monsters

A Contemporary Legend Casebook

Retelling Trickster in Naapi’s Language

Retelling Trickster in Naapi’s Language

Slender Man Is Coming

Slender Man Is Coming

Creepypasta and Contemporary Legends on the Internet

Still, the Small Voice

Still, the Small Voice

Narrative, Personal Revelation, and the Mormon Folk Tradition

The Consolations of Humor and Other Folklore Essays

The Consolations of Humor and Other Folklore Essays

The Dall Sheep Dinner Guest

The Dall Sheep Dinner Guest

Iñupiaq Narratives of Northwest Alaska

The Folklorist in the Marketplace

The Folklorist in the Marketplace

Conversations at the Crossroads of Vernacular Culture and Economics

The Kiss of Death

The Kiss of Death

Contagion, Contamination, and Folklore

The Meaning of Folklore

The Meaning of Folklore

The Analytical Essays of Alan Dundes

Unlearning

Unlearning

Rethinking Poetics, Pandemics, and the Politics of Knowledge

Unruly Audience

Unruly Audience

Folk Interventions in Popular Media